How does the honeycomb panel manufacturer industry respond to the "brands brought by the crisis" and "huge demand in the market"? In fact, it is ultimately the question of brand promotion and the issue of increasing competitiveness, but where exactly are the competition points of honeycomb panel manufacturers?
In this industry, if a mature brand has one or two years of experience, the homogeneity of the product between them is very serious. Compared with the product, it seems to the average consumer that there is not much difference.
Price?
It will only lead to vicious competition. Only a few powerful businesses that can achieve precise and strict control in raw materials and production management can truly have such a source cost advantage.
Color?
The suit is stronger than the newer than the whole. Needless to say, everyone will think carefully about the suit, but customers have different choices of suits.
Market?
Occupying a good market is necessarily an important factor in the marketing of a brand. A successful and comprehensive brand must not only have a place in a saturated market, but also have the opportunity and advantage in a market with potential. This is the so-called "Red Sea" and "Blue Ocean" of mature brands.
Service!
Finally, the main point is, yes, the industry has developed so far. Whether it is a mature or immature brand, in addition to quality, service is also the most important competitive item, which is closely related to brand value.
After visiting the market and understanding the psychology of some consumers, the author found that, in terms of purchase, due to the small difference in quality, consumers only care about services in addition to price. For today's consumers, it's not just the product that they spend money on, but the services that the brand provides for the product. Only a perfect service system can increase the score for brand integrity and reputation.
