Under the current development trend of the honeycomb panel industry, diversification has become the mainstream of the industry, but there are still many companies that adhere to the "product aggregation" line. Compared with diversification, It is easier for companies to maximize their products and services. But there are advantages and disadvantages to the management of single products. Honeycomb panel companies must analyze the situation and make the most appropriate judgment.
1.What is single product management?
The single product management of a honeycomb panel enterprise refers to the management of various activities such as the configuration, purchase, sales, and logistics management of single products according to the marketing objectives of the enterprise. It mainly includes the quantity, amount, purchase price, and circulation cost that are often ignored by enterprises. Single product management can ensure the smooth circulation of honeycomb panel products, maintain the stability of the profit of honeycomb panel companies, and optimize the product structure of honeycomb panel companies.
2. Pros and cons of single product management
Everything has two sides, as does single product management. Taking the single product management route is conducive to the concentration of resources by honeycomb panel companies, to maximize the single product, to facilitate the smooth circulation of single products of honeycomb panel companies, to ensure stable profits of the enterprise, and to help honeycomb panel companies to achieve the survival of the single product and improve the honeycomb panel companies Operating efficiency. But single product management also has disadvantages that cannot be ignored. First, honeycomb panel companies focus on single product management, that is, "putting eggs in a basket", which is extremely risky. Then, the effect of single product management itself depends on the honeycomb panel companies. With its own strength, the strength of the honeycomb panel company cannot achieve efficient single product management; finally, the problems that the single product management itself has to take into account involve many aspects, which are more demanding and difficult.
3. Honeycomb panel companies tend to avoid profits
In order to avoid risks, honeycomb panel companies must expand the development path while taking advantage of single product management, open multiple "baskets" for "eggs", and then perform efficient single product management each. At the same time, honeycomb panel companies need to improve their strength to meet the needs of single product management, attach importance to each aspect of single product management, and improve the management method of single product management, reduce the difficulty of single product management, and Product management is applied to the production and sales of honeycomb panel products. In fact, the advantages of single product management are greater than the disadvantages, but if the honeycomb panel company only focuses on the single product management route, the disadvantages outweigh the advantages.
For the application of single product management mode, the honeycomb panel companies must not be blind. Recognizing the current situation, broadening the development path, developing multi-category differentiated products, and integrating into single product management, so as to enhance strengths and avoid weaknesses, and truly give play to the advantages of single product management.
